JHSF is a well-established and reputable real estate firm in Brazil. They major in the development of commercial and residential structures and the acquisition and management of shopping malls, high-end hotels and world class airports. It began operating in 1972 and has grown to earn appraisals for its timely and efficient deliveries. Currently, clients within and without Brazil regard the firm as innovative, courageous, and as having the utmost concern for the customer. JHSF’s projects have graced the covers of more than 30 leading magazines worldwide, such as Elle, Podio and A As Architecture.
Some of the structures in possession and management of the firm include Catarina Integrated Urban Development which houses Catarina Executive Airport and the Catarina Fashion Outlet. Others include the City Garden Corporate Center in Brazil which began operating in 2008, Southern Century hotel and the Cidade Jardim Corporate Center. JHSF has categorized its business operations into four to deal with particular developments: commercial buildings, shopping centers, executive airports and restaurants and hotels. The enterprise’s business model involves specializing in developments that return recurring revenue.
JHSF has been the recipient of several awards for its executive developments. The Cidade Jardim structure earned the firm an Aqua Sustainable Building Seal awards for contributing towards the balance of the ecosystem. In 2012, it ranked number 40 among more than 200 entries and won an award terming it as the best enterprise of the year from Yearbook Business Season 360˚. JHSF received a PINI award in 2014 for being the best developer of the year.
Cidade Jardim’s construction began with the initiation of it chief executive officer, Jose Auriemo Neto. In 2004, Jose challenged his father, the then CEO of the firm to take a chance on an 80,000 square foot piece of land of Marginal Pinheiros to construct an executive corporate complex. Reluctantly, his father supported him in the dream to turn an unpromising idea into one of the biggest complexes in Brazil. The building houses 180 stores, nine residential story building, four executive offices, and upcoming apartments and hotels. Jose is an alumnus of Sao Paulo University and joined JHSF in 1997. He worked his way to CEO by starting and managing successful departments in the firm.